Co‑Founder & Chief Technology Officer 

Vivek Devadiga is the Co‑Founder and Chief Technology Officer of POWERCRABS MEDIA LLP, steering its innovation agenda with over a decade of digital marketing mastery. Across 10+ years, he has architected high‑impact campaigns and scalable web ecosystems, blending deep expertise in web technologies, design principles, and UI/UX strategy. Vivek’s visionary approach bridges creative aesthetics with robust engineering, delivering seamless, conversion‑driven experiences. A lifelong learner, he continually pioneers adoption of AI‑powered tools, positioning clients at the forefront of the evolving marketing landscape. His leadership fosters agile, cross‑functional teams that translate bold ideas into measurable growth for brands worldwide, across diverse sectors and geographies.

Co-Founder & Chief Marketing Officer

Rutika Devadiga is the Co-Founder and Chief Marketing Officer of POWERCRABS MEDIA LLP, bringing over 10 years of rich experience in digital marketing. She has led successful campaigns for top-tier brands like L’Oréal Paris, Maybelline, Garnier, Lancôme Paris, and Chandon India. With deep expertise in digital strategy, SEO, PPC, and social media, Rutika stays ahead of the curve by embracing the evolving AI-driven marketing landscape. She is passionate about scaling client growth, bringing in new business, and has a proven track record of launching and growing international brands. Her leadership at POWERCRABS MEDIA drives impactful digital success across global markets.